Today, I saw a book that had condensed the learnings from a two year MBA into 187 pages.
The tagline on the back was:
‘Learn an entire MBA course without spending thousands and waving goodbye to two years of your life’
Now you might think that is a sign of the times.
People want the juicy content quicker. Instead of two years it’s 10 or so hours.
But then the book went one step further and within the covers it contained illustrations instead of text, to expedite the learning process.
Down from 10 hours or so to maybe 2 hours.
How long before an MBA is summarised in under 10 minutes?
Thomas Duggan 