It’s funny how you can play on the heartstrings of sports fans with just a simple slow motion montage and inspiring music.
It instantly turns an ordinary forgettable game into a battle of titans where heroism reigns supreme.
Suddenly the fans picture a dramatic last minute goal to win the game and clutch victory from the jaws of the enemy!!
Furthermore they fall in love with the scenario and sometimes even imagine themselves as the hero.
So I tip my hat to whomever first spotted this psychological yearning and used it to their advantage!
Thomas Duggan 