Creativity-practicality divorce

When creativity and practicality are divorced you get gaffes like dissolvable swimsuits or irate employees trying to deliver triangle tires.

If the requested budget for your film is ludicrously high then you ensure the film never gets made.

If the success of your project depends on working 25 hours a day then let’s call it a failure before we even attempt a single day working on it.

I daresay many thought of making cars en masse for the middle class but it took Henry Ford’s ingenious production line approach to make it a reality.

The idea is worth nothing if you can’t deliver it.