I like to think of any project that relies on more people than the creator to implement it as mental image matching. The director is projecting the ideal finished film in her head but can she accurately describe it to her cinematographer? Can Paul find the words to relay the noises he imagines so that … Continue reading Mental image matching →

I think it's no coincidence that Darth Vader was a masked figure. It helped to hide the huge spoiler that he was Luke's father. Otherwise, unmasked, we'd be able to spot the resemblance or guess a connection too easily. Then, I think, in order to make Darth Vader's mask less suspicious George Lucas gave all … Continue reading Darth Vader’s mask →

Great so I can expect the ad in my inbox on Monday morning? Oh no it's going to be another week. What! Why? Oh the Mise en scene wasn't right. What's a Mise... Yeah so we'll have to do pick ups next week and that'll push back post production. Look I don't know what pick … Continue reading What’s a Mise en scene? →

If you're an artist or anyone who receives feedback on their work I think you can't let the reviewer get away with general sweeping blanket statements like: "That's shit!" I think it's extremely rude, unfair and unhelpful feedback. Just imagine being the artist and going back to the drawing board after that rinsing. You'd have … Continue reading That’s shit →

Imagine you're an aspiring original songwriter and you come to your bandmate with a genius lyric, one that you're really proud of. 'Hey Pierce, check out this lyric I just wrote... Something in the way she moves' 'Right well we're looking to be original so if you could try again.' 'What? That line has been … Continue reading Something in the way →

I pay a small fee to get my groceries delivered. Some people, when they hear this, are impressed and applaud the decision. Others are horrified and can't understand the decision at all. To them I say I save time and the delivery fee is always cheaper than the impulse buying. That usually works. But the … Continue reading Desire first logic second →

I was in Marks and Spencers the other day and I noticed that they were selling Harry Potter merchandise and I couldn't help but wonder why. Harry Potter is a safe bet these days. Harry Potter has proven to be wildly popular for the past few decades. Marks and Spencer could've produced the easiest designs … Continue reading Jordan Peele’s career change →

When i was relying on intuition it didnt feel like i was standing on sure footing. It felt like my argument could be debated or that I was in danger of being shouted down into a more neutral position. But now, now I have cold hard facts to bolster my point of view. Huzzah! Let's … Continue reading Facts over feelings →

'When in doubt throw the conversation to Tracey, she'll bail us out, she's chatty!' It's funny how subtle tactics can be employed to avoid an awkward silence. I think we fear the silence because it can mean a lack of chemistry, an absence of rapport and the uncomfortable truth that these two individuals don't get … Continue reading Avoiding silence →

Not everyone will be as direct as: "Hey, can you tell me that my idea is a good idea?" But the search for reassurance has tell tale signs. Like when they've clearly put a lot of thought into their plan and all that's left is action. Or how about the awkward silence that immediately follows … Continue reading Reaching for reassurance →