Respect = earned

It's hard to respect someone who doesn't respect themselves.Why?Because someone who doesn't respect themselves are more likely to do demeaning tasks. They're more likely to trade their dignity for a quick buck.Whether as someone admirable earned their respect by trying tough tasks, making difficult decisions, or valuing their principles more than money.

‘We’

The pronoun 'we' implies a collective. It's good for unifying a group, 'We can do this!' sharing responsibility, 'We're in this together' and for spreading blame. 'We messed up' The good ones will use the same pronouns throughout. The sneaky ones will make it sound like the problems are yours and the successes are ours.